SPEECH REALIZATION OF THE DISCOURSE IDEOLOGY OF A NEWS RADIO STATION (THE CASE OF “ECHO OF MOSCOW”)
The focus of the article is on the question of the discourse picture of the world of modern radio (radio station “Echo of Moscow”). The paper considers the ideological level of its axiological modeling, which is understood as a system of communicative norms, genre and theme making, and axiological attitudes within the boundaries of discourse. Meta-logical units reflected in the system of meta-linguistic and meta-discursive speech acts of journalists (hosts of analytical programs) are described as an implicit form of discourse ideology. The analysis revealed distinguishing features of the discursive communicative model of analytical segment of the radio: the synchronization of the author’s and the addressee`s positions is achieved through the communicative attitude of personal presentation of information (social issues). The discourse picture of the world is created at the intersection of external ideology of mass media discourse and internal, axiological positions of discourse agents – journalists, radio presenters. As a result, the picture of the world is reflected in a unique communicative and speech model of discourse manifested in the effects of both institutional and personal impact on the recipient.
Keywords: modeling of the world, discourse picture of the world, discourse ideology, verbal behavior, metalinguistic and meta-speech reflections
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Issue: 10, 2014
Series of issue: Issue 10
Rubric: ACTUAL PROBLEMS OF COGNITIVE AND DISCOURSE LINGUISTICS
Pages: 145 — 152
Downloads: 819