THE CATEGORY OF INTERDISCOURSE AS A MEANS OF ORGANIZING MEDIA DISCOURSE

Prokofyev Gennadij Vladimirovich

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The category of interdiscourse is examined in the article. Special attention is paid to the means of explicit and implicit information transfer in polycode texts, interrelation of different types of information encoded in polycode texts to reach maximum impact on the recipient. As a means of presentation of information there is considered media discourse and polycode texts that are the content of this discourse.

Keywords: discourse, interdiscourse, polycode text, precedent text, text pragmatics, media discourse

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Issue: 5, 2013

Series of issue: Issue 5

Rubric: LOGIC AND METHODOLOGY OF SOCIAL AND HUMANITIES STUDIES

Pages: 77 — 79

Downloads: 930