PROFESSIONAL FOOTBALL AS A CULTURAL PHENOMENON OF MODERN SOCIETY

Pronin Viktor Vladimirovich, Revyakin Yuriy Terentyevich, Sitnikov Artur Stepa

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In the article an attempt to identifi cation of modern football in the process of competitive activity in all its diversity from professional from professional sports management to intra football and by football segments of mass culture, in which fans are an integral and inseparable part of it. The authors consider sub-cultural phenomenon – constructive support – as a tool for positive infl uence of fan’s support on emulative results directly during a football match. In this case the set of identifi ed components of the sports process creates a new mechanism for its stakeholders

Keywords: mass culture, football and by-football subcultures, a constructive support, complex modeling sociocultural objects and relations, stakeholders of modern sports process

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Issue: 4, 2012

Series of issue:

Pages: 239 — 243

Downloads: 942