COMMUNICATIVE STRATEGY OF RUSSIAN NATIONALIST DISCOURSE: REFLEXION IN MEDIA SPACE

Glukhov Andrey Petrovich

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The article is devoted to the analysis of macrothematic, stylistic and rhetorical strategies of Russian nationalist discourse. On the basis of the author’s concept of the symbolical market of identities the author makes an attempt of description of semantics, narration and rhetoric of images of Russia presented in Russian television advertising space.

Keywords: designing of national identity, nationalism, modernization, traditionalism, mass-media, brands of Russia

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Issue: 5, 2010

Series of issue: Issue 5

Rubric: Interdisciplinary Studies

Pages: 52 — 58

Downloads: 922