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SPECIAL FEATURES OF CORRELATION BETWEEN PUNCTUATION MARKS AND GRAPHICAL MEANS IN ADVERTISING TEXTS // Tomsk State Pedagogical University Bulletin. 2016. Issue 7 (172). P. 130-137

The paper presents the results of a study that explores the specific features of punctuation marks usage determined by the graphic design of advertising texts. The study is based on the data collected in the period of 2008–2016 from a variety of sources: commercial advertising texts from federal and regional newspapers and magazines, advertising leaflets, and banner advertisements from the Internet. The outcome is the systematization of examples of meaningful correlation between punctuation marks and graphical means (punctuation-graphical devices) as well as the description of the cases of punctuation marks displacement by graphical means.

Keywords: advertising text; paragraphemics; metagraphemic and paragraphemic means; punctuation-graphical devices; omission of punctuation marks

DEVELOPING FOREIGN LANGUAGE COMMUNICATIVE COMPETENCE OF THE ACADEMIC STAFF AT A TECHNICAL UNIVERSITY // Tomsk State Pedagogical University Bulletin. 2018. Issue 6 (195). P. 171-175

The paper discusses the issue of the development of the English speaking communicative competence at a technical university, which is thought to have become one of the most essential skills of today’s university staff. Due to this, many of the Russian universities are now reconsidering professional requirements to the staff, believing that good knowledge of English could contribute to faster integration of their universities into global scientific community. National Research Tomsk Polytechnic University, Russia, has designed a number of professional training programmes for the English language acquisition tailored to the specific needs of the academics. The paper focuses on the course outline “English for Scientific and Academic Communicative Purposes” aimed to develop foreign language communicative competence for professional communication within academic society at the level B1/B2 (Independent User) of European communicative competences. During the course, which has been primarily created for the staff of a technical university, the major features of the academic style of communication, academic grammar and vocabulary as well as the structure of the presentation and the ways of presenting scientific contents are studied and practised. Consequently, upon completing the course, the university staff are able to share the results of their professional activity with their foreign colleagues. The learners are expected to obtain the skills of making and delivering a presentation on their professional profile, duties, and challenges, which appears to be one of the major outcomes of the programme.

Keywords: foreign language communicative competence, professional communication, English for Scientific and Academic Communicative Purposes, presentation

FUNCTIONAL AND STRUCTURAL SPECIFICITY OF MULTICOMPONENT TERMS IN ENGLISH-LANGUAGE MEDIA ECOLOGICAL DISCOURSE // Tomsk State Pedagogical University Bulletin. 2022. Issue 4 (222). P. 41-50

Introduction. The article is focused on the structure of multicomponent terminological combinations and major functions they perform in modern English-language media discourse on environmental issues. It investigates how the term structure may change in the course of time, determines the main trends in the structural development of terms typical of media ecological discourse and discloses their functional potential. The aim of the study is to identify the main structural types and functional characteristics of multicomponent terms, recorded in the English texts created by popular science environmental journalists. The object of the study are multicomponent terminological combinations of English-language media environmental discourse. Material and methods. The research has been performed using the texts published from 2021 until 2022 on the site of the English-language online journal Earth Island Journal which is the media arm of Earth Island Institute – an organization that supports environmental activists and leaders working to protect the biological and cultural diversity. The sample number equals 212 multicomponent terminological combinations. A variety of methods such as observation, modeling, systematization, quantitative estimation, structural and functional analysis have been used to conduct complete research of the terms under consideration. Results and discussion. The results show that multicomponent terms are an important component of modern English-language media discourse. The analysis of the research data obtained has allowed identifying the main structural models and key characteristics of multicomponent terms used in media ecological discourse and specifying the major functions they perform. Conclusion. In conclusion, the practical value of the obtained results and the future prospects of the research have been outlined.

Keywords: media ecological discourse, the English language, multicomponent terms, structural models, terminology system

Lexical and semantic features of multicomponent terms in physics (on the basis of English-language scientific publications devoted to dark matter) // Tomsk State Pedagogical University Bulletin. 2024. Issue 6 (236). P. 83-92

Modern research sets a new paradigm for the linguistic description of terms as units of special nomination. The emphasis is on the study of dynamic processes covering terminological systems of different subject areas, identifying qualitative changes in the ways of representing domain-specific knowledge. The current paper seeks to identify some specific features of the terminological lexicon of Physics within the framework of an actively developing area of physical research related to the problem of dark matter. The relative novelty of this area, its interdisciplinary and rapidly developing nature result in the complication of its conceptual structure, give rise to certain changes in the formal and semantic representation of special concepts. The focus of this study is on the analytical units of special nomination – multicomponent terms notable for specific combinatorics and semantics of individual components. The study is aimed to identify the lexical and semantic features of this type of terms, determined by linguistic and extralinguistic factors. The collection of lexical material for analysis was carried out not on the basis of dictionaries, as is traditionally the case, but on the basis of English-language publications devoted to dark matter search from highranking scientific journals for 2014 to 2024 years. While randomly selecting the items for analysis the following features of the terminological combinations were taken into account: the ways of their representation in scientific texts (variability of form), the semantic specifics of their individual components. The sample of terms comprises 223 units. The research is based on the method of linguistic description, represented by such techniques as observation and generalization, systematization, quantitative counting, component and semantic analysis. On the basis of the data provided by the study it appeared possible to identify some features of multicomponent terms of the “dark matter” thematic sphere: variability of form of the same concepts represented within the context of one article and in other publications; hybridization of form (combination of verbal components with abbreviations and special symbols); complication of the semantic capacity of terminological combinations due to eponymous and metaphorical components; susceptibility to such semantic processes as synonymy and antonymy. The practical and theoretical significance of the study may consist in the possibility of using theresults obtained to develop the theory of crosscultural scientific communication, to determine patterns for compiling specialized dictionaries and glossaries of physical terms, to design and deliver courses in language for specific purposes, and courses in specialized translation.

Keywords: the English language, Physics, scientific communication, multicomponent terms, dark matter, terminological system, variability, semantic phenomena