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| 1 | In article a possibility different folklore forms, semantics and pragmatics which ages provides wholeness to nations are analyzed. Features of health conserving of folklore forms, as maternal folklore (the lullaby and others), magic fairy tale and speech equipping of the baby play are defined. The author offered possibility of the issue of the pragmatics of the maternal folklore. Keywords: folklore, maternal folklore, «postfolklore», culture of health, health conserving characteristic folklore forms. | 1012 | ||||