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THE INTERPRETATIONS OF THE WORD “WOMAN” IN CHINESE LANGUAGE (BASED ON AN UNSUCCESSFUL INTERCULTURAL COMMUNICATION CASE ANALYSIS) // Tomsk State Pedagogical University Bulletin. 2020. Issue 5 (211). P. 65-71

Introduction. It is well acknowledged that communication is a behavior process, which aims to help different behavior agents to achieve two-way information flow through a variety of carriers, to form the perception of the behavior agents, and to achieve a specific goal. Communication can bring people together, but cultural differences keep them apart. People quite often ignore social and cultural factors in intercultural communication, which could bring about the consequence of communication breakdown. Aim and objectives. Define interpretations of the word “woman” in the Chinese language. Material and methods. Abundant theoretical works on intercultural communication are profoundly used which have laid solid foundation for the interpretations of basic concept. Meanwhile, many Chinese and English explanatory dictionaries are used to interpret the semantic meaning of the word “woman”. By means of case analysis, the article discovers the semantic differences of word “woman“ in Chinese language and Russian language and points out the negative attitude of Chinese students towards the semantic meaning of word “women”. Furthermore, researches are conducted among the exchange students from Zhejiang Ocean University in order to discover the hidden reasons, which have caused negative attitude towards the semantic meaning of word “women”. Results and discussion. Based on the analysis of an unsuccessful intercultural communication experience of exchange students from China, the article explicitly reveals the semantic meanings including the extended meaning and the figurative meaning of the word “woman” in the Chinese language context, and explores the roots of the formation of the existing cognitive semantic meanings. Conclusion. Globalization inevitably influences the concept and ideology of the whole world. At present, China has entered a cultural transition period, when modern culture must take the place of traditional culture, and the national culture faces the challenge and invasion of foreign culture.

Keywords: culture, cultural differences, intercultural communication, the word “woman”, semantic meanings