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# | Article | Downloads | |||||
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4801 | The article is devoted to the question of the functioning of comparative constructions in different types of subordinate clauses on the material of the newspaper text. We examine the structure of comparative constructions in object and attributive subordinate clauses, which receive emotional expressive colouring thanks to comparison. The laconism and figurativeness of the transmitted information are realized by means of syntactic contamination of meanings. Keywords: category of comparison, subordinate object clause, subordinate attributive clause, contamination, syntactic contamination | 864 | |||||
4802 | In the article we consider the Russian customers’ types with the specific features, peculiar to every type. General peculiarities, which represent modern Russian mentality and can be used to distinguish Russian customers from those of Europe and the USA, are considered too. These are, first of all, priority of material wellbeing and the trust to advertising. We also analyze the marketing-mixes’ instruments, which have been distinguished by different marketing researchers. As the result, we distinguish a set of marketing-instruments, which are most urgent in the Russian environment. The worked out marketing-mix is based on the 4Ps with the following additional instruments: service, publicity, package, process, physical evidence and purchase. The potential of such instruments as personnel, people and sampling is not fully revealed because of insufficient development of human resources in Russian organizations. Keywords: marketing-mix, customer, service, personnel, publiсity, package, physical evidence, purchase, sampling | 864 | |||||
4803 | Tourism in terms of communication theory is a special kind of communication, which can be called tourist communication. The positive and negative impacts of tourism on the development of rural territories discussed in this article depends on socio-cultural environment destinations and regions, their capabilities, tourist and recreational and natural ecological potential, as well as the overall development planning of the area. Other aspects of the socio-cultural impact of tourism are connected with the fact that in the process of tourist communication there is the formation of tourism development and socio- cultural space of the person as a tourist and a resident of rural areas, as the objects of tourist interest. The attitude of the participants of the tourist communication to the natural environment and cultural traditions, values, types of leisure lifestyle is changing. The reciprocal interconnections of the tourism and local population are considered on the example of tourist destinations of the Novosibirsk region. Keywords: Tourist communication, socio-cultural space of destinations, recreational potential of the area, territorial Planning, rural areas | 864 | |||||
4804 | The article shoes the results of the stating experiment on identification of shortcomings of a technique of carrying out laboratory studies in general physics, provides the technique of research and the analysis of processing of the obtained data, reveals the necessity of correction of a technique of carrying out a laboratory practical work for technical university. As a solution of this problem the use of method of immersion during the preparation and carrying out laboratory studies is offered. The offered approach will demand modification of methodical descriptions to laboratory works, by inclusion in them of logical structures with the allocated educational elements of the studied subject, questions for self-examination and tasks of various levels of complexity. Keywords: technical university, general physics, laboratory studies, questioning, stating experiment, forming experiment, logical structures, educational elements, proficiency levels | 864 | |||||
4805 | New documents in the education sector set new conditions for the formation of successful graduates of vocational education. The aim of educational institutions is not only the formation of basic professional competence, but also more conducive to personal and professional development of graduates. The introduction of an additional education program in the direction of graphic design will form artistic and design competence of students of specialty «Programming in computer systems», «On the digital information processing Master». Integrating program of supplementary education in graphic design and the basic program of the specialty, the college graduate is expanding a range of areas of professional activity. The article discusses the relevance of the development of art and design competence of students as the need to prepare for the competitions, championships of different levels in the field of graphic design. The authors reveal the concept of art and design competence of college students, additional components of the education program and its focus. The structure of the supplementary education program in the direction of graphic design is disclosed. The interrelation between the sections of the program being studied and the social practice of students is shown. Describes the expected results of students which this program is aimed at. Keywords: competence, art and design competency, graphic design | 864 | |||||
4806 | Based on archival materials the process of preparation and celebration in the Far East of the USSR in the 1930s of one of the main Soviet holidays - the Great October Socialist Revolution is considered. The Soviet authorities actively used the traditions of holidays and festive rites as one of the important aspects of political, ideological and psychological treatment of the population. In the 1930s. this holiday in its political and ideological aspect was aimed not so much to revive the events of the recent past, as to draw public attention to the pressing state tasks and to stimulate labor and patriotic impulses of the masses in both central regions of the country and in the provinces. The Far East did not stay away from the all-Union festive tradition. The local party and economic authorities through the creation of festive commissions conducted a broad political and ideological (talks, newspaper readings, meetings with participants in revolutionary events, the publications of the festive issues of newspapers, festive broadcasts on radio, etc.), mass organizational and preparatory (cleaning and decoration of streets, squares, buildings of settlements, decoration of columns of demonstrations, replenishment of stores with goods and products, timely payment of salaries, bonuses of the best workers) work on the eve of and during the holiday. Reporting documentation of the Soviet economic authorities clearly demonstrates the successes and omissions in the celebration of the Great October Revolution in the region in the 1930s. Keywords: Far East of the USSR, holiday of the Great October Revolution, political and ideological, mass explanatory work, demonstration, agitation | 864 | |||||
4807 | Introduction. The study focuses on news discourse and on its persuasive dimension in particular. News discourse has a number of standard strategies to promote the persuasive process for assertions. If propositions are to be accepted as true or plausible, there must be special means to enhance their appearance of truth and plausibility. Material and methods. The theoretical perspective of the paper is the critical epistemic discourse analysis proposed by T. A. van Dijk. The paper considers mental representation of the event nominated in British and American mass media as RUSSIAN SPY POISONING. Results and discussion. The study highlights the evasion strategy as a form of discourse-based mental influence in news discourse. From a pragmatic approach evasion is viewed as violation of one of the conversational maxims formulated by P. Grice which requires contributions to conversations to be truthful. The author claims that the aim of the evasion strategy in representing news is to discursively emphasize those properties of mental models that are consistent with the interests of the dominant social groups and discursively deemphasize those properties that are inconsistent with their interests. Consequently, evasion strategy results in partial, incomplete or biased understanding of the news story in the interests of a dominant social group. Evasion presupposes formulation of meanings in such a way that they are not merely understood but also accepted as the truth or at least as a possible truth. The article discusses strategic devices of evasion like hedging, referential vagueness, focus shift, selective use of evidential and epistemic markers, half truth. Conclusion. The author comes to the conclusion that evasion strategy contributes to the formation or reactivation of preferred mental models and may thus be used in manipulative discourse use. Keywords: evasion strategy, news discourse, vagueness, hedging, foregrounding, focus shift, manipulation | 864 | |||||
4808 | . | 863 | |||||
4809 | Several type of hedging financial risks (in particu-lary percentage risk) is considered. A spline model is proposed for identifying the trend of time series of percentage rate. That model is realized in a recurrent form. | 863 | |||||
4810 | The paper treats the problem of necessity of development of such a property of mental operations, as systematization and its influence over the quality of math teaching on the example of the theme «Integers». Characteristics of the property of systematization as well as the types of the tasks favoring the development of systematization are suggested here. We present the results of the experiment of teaching mathematics on the basis of our special system of tasks. | 863 | |||||
4811 | In this paper, the process of food thermal sterilization is examined using the technique of finite differentiation applied to volumes of control. The author develops the simulation model in cylindrical coordinates, which is illustrated by a practical example. Based on the results of the simulation, it is argued that the developed algorithm is independent of the selected nodal network. This allows the author to quantify the curves of heat penetration in the critical point of the food, the lethality and the sterilization value of the process | 863 | |||||
4812 | The article deals with the investigation of communiquйs correlations of word-form in the 1+2 position in simple German sentence. The frame construction is examined. It influences upon formation of syntactical communiquйs and reports about ethnocultural specification of the modern German language. Keywords: communiquй, word order, correlation, syntactical word-form units | 863 | |||||
4813 | The comparative analysis of physiological indicators of the functional condition and electro-conducting properties of the hands’ skin of students-sportsmen of various qualifications is carried out. It is shown that changes of electric impedance reflect distinctions of physiological reaction to physical activity at persons with different degree and character of training. Keywords: properties of the hands’ skin, electric impedance, physical activity | 863 | |||||
4814 | The settlement Ryuzakovo (Dukhovoe) ceramic complex analysis is carried out in the article. The received data serves as basis for its cultural and chronological properties. Keywords: the early Iron Age, ceramics group, settlement Ryuzakovo (Dukhovoe), kulaysk and shelomoksk | 863 | |||||
4815 | The article deals with research of features of social-cultural integration of immigrants at comprehensive school, the conditions defi ning its effi ciency are proved. Keywords: student-immigrant, student-aboriginal, social-cultural integration, criterion social-cultural integration | 863 | |||||
4816 | We study a one-dimensional large-N U(N) gauge theory on a circle as a toy model of higher dimensional Yang-Mills theories. We nd a new class of saddle point solutions in this theory. These solutions are characterized by the expectation values of the Polyakov loop operators, which wind the circle different times. We nd two evidences that these solutions appear as intermediate states in certain dynamical processes. One is from a numerical calculation and another is from the dual gravity. The similar solutions exist in a wide class of SU(N) and U(N) gauge theories on S1 including QCD and pure Yang-Mills theories in various dimensions if N >= 3. Keywords: gauge theories, Yang-Mills theory, gravity | 863 | |||||
4817 | The article deals with the sphere of personality values and motivational characteristics. The paper describes the relationship of conflict of values and the disintegration between the formation and the failure of nonpsychotic mental disorders nature in a situation of forced unemployment. Keywords: the unemployed, mental health, the sphere of personality values and motivational characteristics, the disintegration of values | 863 | |||||
4818 | The article examines the reader’s reception in the literary communication (“author – a literary work – the reader”) and educational communication (“a literary work – a teacher – a reader-student”). Accounting of the specifics of the perception of artistic information and realization of the principle of dialogism are considered as the moments that combine these levels and determine their effectiveness. Keywords: art information, addressee, fictional world of art, imaginary reader, the naive realist perception, the subject – subject teaching | 863 | |||||
4819 | The article deals with the problem of socialization in its historical context. Such aspects of socialization as interaction of an individual and the environment, socialization in the family and educational institutions are taken into consideration. The connection between the modern pedagogical processes and the same processes in 1920ies is found. The importance of historical background studies is underlined. Keywords: socialization, historical-pedagogical aspect of socialization, the context of socialization, factors of socialization | 863 | |||||
4820 | The mechanisms of formation of the semantic structure of the individual composites in the German language in order to describe the process and characteristics of German seme-building are considered. The compound words with the first component- “selbst” serve as an example. Keywords: composites, seme-connection, lexico-semantic variants, the tops of nests | 863 | |||||
4821 | The axiological aspects of professional pedagogical education in the Republic of Korea, including the value-goals, value-tools, value-knowledge, value-attitudes and value-quality are considered in the article. The picture of South Korean society ethnos values is presented. Based on the analysis of various documents and materials on education of the Republic of Korea, the author shows the relationship between traditional and new values in pedagogical education. Keywords: professional pedagogical training of teachers, the Republic of Korea, ethnos values, traditional values, new values | 863 | |||||
4822 | Expansion of professional communication, business talks with foreign partners, work with the technical documentation in a foreign language, the importance of the traineeships abroad require more use of foreign language in the training of future engineers. Therefore, the subject “Foreign Language” has a special place, because it should provide not only the language itself, but the country’s culture and language, and by comparison it may overshadow the peculiarities of national culture and acquaint with universal values. In other words, foreign language should contribute to the education of students enrolled in non-language majors, in the context of intercultural dialogue. This, in its turn requires knowledge of norms and traditions of communication of people-native speakers, that is all that is meant by communication behavior as part of the national culture. Knowledge of the rules and traditions of communication allows the participants of the speech act, belonging to different national cultures, adequately perceive and understand each other, which contributes to intercultural communication. Keywords: language preparation, intercultural communications, culture of dialogue, national-cultural component | 863 | |||||
4823 | The article deals with the creation of the image of the Russian epistolary on the material of the letters of linguistic personalities of elitist type of speech culture (M. V. Nesterov, F. I. Chaliapin, V. I. Vernadsky, M. I. Tsvetaeva, Yu. M. Lotman, D. D. Shostakovich, V. S. Vysotsky, V. P. Astafijeva, D. S. Likhachev, A. S. Demidova). Modeling of the genre image as part of the speech of native speakers of consciousness is carried out in the axialogical with the help of metagenre comments of the listed addressees the best representatives of the Russian creative intelligentsia of the ХХХХ™ centuries. It is concluded that in the minds of the speech of this type epistolary occupies a definite place, has a high degree of significance, recognizability, differentiation with respect to other genres, is an active reflection carriers. Contribute to this genre such properties as poly-and full-featured, polidiskursivity, multy-code, reproducibility, Plate Making build, and syncretism of different kinds of characteristics: content-themed polyphony, a variety of illocutionary author’s installations, multiple categories of epistolary addressee in complex epistolary dialogism, diverse palette of language means representation of author’s intent, varies stylistic markedness texts. Axiological characteristic epistolary determined by its key function - communication, allowing classing epistolary texts to a special kind of speech products “antropotekstov” (N. D. Golev). Keywords: epistolary genre, message as a text type, axiological aspect of consideration, metagenre comments, linguistic personalities of elitist type of speech culture | 863 | |||||
4824 | At studying recreational opportunities of the territory it is expedient to consider local climatic features, relief, hydrographic network, ground, fauna and flora, and also readiness of infrastructure of an area for residing and rest of tourists. Considers opportunities of development of rural tourism. Owing to a southern arrangement of considered territory, the climate is warmer, and fauna and the flora is more various than in other areas of the region. The flat relief simplifies construction of new roads and accompanying infrastructure. Presence of especially protected natural territories promotes development of ecological tourism. Tomsk and Kozhevnikovо areas of Tomsk region are the most southern and densely occupied, with the most developed high system, with a lot of cafes and hotels, welfare and sports objects, for example, temples, museums, stadiums in comparison with other areas of Tomsk region. Hence, these areas have the greatest recreational potential. Keywords: tourism, recreation, nature sanctuary, near settlement cedar forest, ecological track, specially protected natural area | 863 | |||||
4825 | The actual task for the theory and practice of modern education is conceptual and methodological justification and support in the process of ethnoregional education. The methodological fundamentals of organization of ethnoregional education are considered in the article. The works on ethnoregional approach in education are analysed. The author’s position is based on the understanding of the use of ethnoregional approach in the unity of cultural and educational space, the equality in the preservation and development of languages of the peoples inhabiting the territory of the region. The principles of ethnoregional approach are revealed. The substantiation of ethnoregional teacher training is given. The article describes the main directions of ethnoregional training of future teachers. Keywords: ethnoregional education, ethnoregional approach to education, principles of ethnoregional approach, ethnoregional teacher training | 863 | |||||
4826 | In this article we are discussing the issue of teacher training for vocational education system – a professional field that under present-day conditions is not limited to educational institutions. In the context of networking cooperation, employersponsored education and dual vocational training system, a person who trains future specialists to implement various types of professional activities can act as a career educator. Responsibilities of such an educator are, among others, to manage the process of an individual student’s professional development, to encourage their self-identification during the training and within their professional field, to help them find their own individual learning paths. Competencies required to perform such tasks cannot be formulated neither within the chosen field’s subject content, nor within a traditional pedagogical program. In present conditions we also see that the focus of a career educator’s job is shifting. In the traditional sense the job of an educator is focused on the learning process, with special attention paid to determining patterns in this process. The job of a career educator, however, is closely connected with types of professional activities for which students prepare during the course of non-university level higher education, vocational training, or supplementary vocational education. The specifics of this job determine the distinctive criteria needed when selecting content for career educator training programs. Consequently, established principles of creating the contents for “Vocational education (for different fields)” programs should be augmented with principles that reflect the specific content of educational activities. These principles must be carried out for both undergraduate and graduate programs. The principles for developing an educational program that we propose in this article are instrumental in selecting the content for a career educator training program, they reflect the specifics of the job, and they also take into account the challenges that educators face on the current stage of vocational training system development. Keywords: non-university level higher education, vocational training, career educator, principles of creating the contents for career educator training programs | 863 | |||||
4827 | This article considers the criteria and indicators of the formation of moral culture of a student in the multicultural context and describes the model of the process of its formation. The data of the psychological and pedagogical experiment, the evaluation of the effectiveness of creating pedagogical conditions after the introduction of the developed model in the educational process of the university are given. The examples of the use of active methods, forms, techniques and tools aimed at developing the backbone elements of student’s culture and determining his proactive attitude in forming up constructive relations in a modern multi-ethnic society are presented. The author reveals the ways of organizing independent creative activity, reflexive experience as a mechanism for reinterpreting the content of consciousness, correlating one’s abilities, self-actuating and self-improvement. The purpose of the study was to identify and substantiate definite organizational and pedagogical conditions for the formation of moral culture of a future professional in a multicultural educational environment. The introduction of the model of formation of moral culture of a student in the multicultural educational environment made it possible to raise the level of knowledge system, motives, attitudes, values and moral orientations of students, the ability to interact with partners from other cultures. Positive dynamics in relation of student to the proposed study of the field of culture, its specific content, readiness for self-actuating and self-evolution was noted. Keywords: spiritual-moral culture, multicultural educational environment, student, model of formation of moral and spiritual culture, multicultural educational environment, psychological and pedagogical experiment, pedagogical conditions | 863 | |||||
4828 | Introduction. The necessity to search for the new ways of foreign languages teaching in a technical university makes a technology for working with video resources urgent today. Video resources come to be an effective way increasing the students’ motivation to foreign languages learning. Aim and objectives. The author aims at a scientific justification and description of practical ways to use video resources to increase motivation for learning foreign languages among students of technical universities. Material and methods. The work is based on the provisions of regulatory documents that determine the guidelines for teaching foreign languages in technical universities, the provisions of the technology of working with video resources, which is especially relevant in language education today, and the methodological focus of the organization of teaching the discipline “Foreign Language in Professional Activities”. The author works out and implements a complex of foreign language lessons with the use of video resources for students and carries out a methodical experiment aiming at estimating the method efficiency for increasing technical university students’ motivation to foreign languages learning. Results and discussion. Following the technology of video resources use in the learning process the author presents the stages of the work organization and gives the examples of the tasks on each of the stages for the students in the field of technical specialties. The article presents the methodical experiment results which prove the efficiency of video resources use for increasing students’ motivation to learning a foreign language. The author also mentions the conditions of organization of such work with students which gives positive results. Conclusions. The work with video resources in the digital age is an efficient way of technical university students` motivating to learning the foreign language for both general and specific purposes. The process of study based on video recourses should be systematic and thoroughly organized by the teacher. Keywords: foreign language in professional field, video resources, technical university students, motivation, stimulation of interest | 863 | |||||
4829 | The author considers the history of 2 types of schools in the North of Siberia. Since the beginning of the XX century: parish and literacy schools. During the first years of the Soviet Power the development of national schools was widely prac-ticed, but later the needs of Northern peoples were of no importance. And nowadays there is only one national school in the village Ivankino. | 862 | |||||
4830 | The article researches a happiness phenomenon from Aristotel ideas. It consists of successful and kind sensible activity of human soul. Happiness matter understanding depends on interpreting of human life sense and purpose. Happiness sensation and its realizing are different parts of human mental activity. Spiritual culture helps man In his comprehension of happiness matter. | 862 | |||||
4831 | This article is devoted to problem investigation of poetry of space in the novel of M. Osorgin «Witness of the History». Special attention is paid to the heroineґs way. Keywords: space, poetry, novel, topos, way | 862 | |||||
4832 | Comparative evaluation of modifi cations in the biological and social criteria for long-term partner selection in representations of female junior university students and specialized school students was conducted. Both groups studied revealed discrepancies between biological and social components of selection. Female considered more attractive masculine men in the context of long-term partnership. At the same time, they expected at masculine male behavioural pattern that was not distinctive for masculine males. Keywords: long-term relationship, masculinity, femininity, biological, social-determinant, behavioural pattern | 862 | |||||
4833 | It is proved that when 8 fermions associated with the supersymmetries broken by the AdS4 x CP3 superbackground are gauged away by using the k-symmetry corresponding equations obtained by variation of the AdS4 x CP3 superstring action are contained in the set of fermionic equations of the OSp(4j6)=(SO(1; 3) x U(3)) sigma-model. Keywords: AdS4 x CP3 superstring, OSp(4j6)=(SO(1; 3) x U(3)) sigma-model, osp(4j6) superalgebra, equations of motion | 862 | |||||
4834 | In this article the position of the woman in the environment of the ruling elite in France and Germany in the first half of the 17th century is considered based on the available data in modern historiography. It’s focused on the questions of specificity existence of the ruling elite, as political representation, institute of regents, female court and others. Keywords: France, Germany, the first half of the 17th century, the female ruling elite | 862 | |||||
4835 | In this paper it is shown that the possibility of multicultural society building is limited by the consciousness of every culture of its own mental originality, understanding the status of mental centre as the limit of intercultural mutual influence, realizing of equality of all cultures. Keywords: culture, civilization, multicultural society, mental centre of culture | 862 | |||||
4836 | An important instrument of the increase of bank activity efficiency is its logistization. In the article we suggest the logistic model, where a bank is considered as a micro-logistic system and bank activity is considered as a set of different flows of useful resources (a material flow (vec_M); a financial flow (vec_F); an informational flow (vec_I); an energetic flow (vec_E); a flow of transport vehicles (vec_T); a manpower flow (vec_W); a service flow (vec_U); a flow of innovations (vec_N)), which interact, influence each other, depend upon the present market conditions and evolve, corresponding to the changes of inner and outer conditions. In the article, we do the research of these flows’ structure, using the logistical approach. In the research we represent a flow as a certain function, having two components: the scalar one (P0 – a concrete kind of useful resources) and the vector one (vec_P0 (t, z) – the orientation of the flow in space and time). Thus, a flow is: vec_P = P0*vec_P0 (t, z) v r . A special attention is paid to the financial flow, its structure and process of forming. We represent, that the necessary condition of forming any kind of a flow is presence of other flows. Then, in order to provide a normal functioning of the cash flow in a bank we need the following vector components, which could assure its forming and circulation: financial, informational, energetic, manpower (personnel), innovational and service components. The mathematical expressions are worked out to describe this process and to give us the opportunity to define the source of costs and to optimize the cumulative expenses in order to minimize them. Keywords: commercial bank, logistic analysis, financial flow, bank logistic system, cumulative expenses | 862 | |||||
4837 | The following article studies phonetic and prosodic changes in mother’s speech. We consider that the situation of awaking a child preconditions these changes. We propose the role of a mother as socially relevant. Mother’s speech is an informational key to the system of a native language. Basing on Russian and the French language, we analyze qualitative and quantitative changes in consonants and vowels in lexical units of different parts of speech, as well as changes in tone and rate of mother’s utterances. We take into account such phonetic phenomena as longitude of a sound, palatalization of consonants, changes of values in tone. The changes of values in tone are illustrated by graphs. The material for analysis includes audio and video of recorded talk between mothers and their children (age from 0 to 10 months). The participants were divided into two groups: 1) Russian-speaking dyad “mother-child” (5 participants); 2) French-speaking dyad “mother-child” (4 participants). To undertake the analysis we applied computer software package for the scientific analysis of speech in phonetics called PRAAT. Resulting in setting minimal and maximal values in tone of analyzed utterances, correlation of longitude of a sound with tone and pragmatic meaning we conclude that these features of mother’s speech are universal for the situation of awaking a child. Keywords: frequency of the basic tone, mother’s communication, socially relevant role of a mother, speech portrait, phonetic portrait | 862 | |||||
4838 | The article presents some results of the research of the problem of development of professional competence of teachers in the field of education in the process of their professional activity in the conditions of general education organization. The urgency of the problem is justified by the strategic priorities of the development of upbringing in the modern state policy formulated in such leading policy documents as the Strategy of development of education in the Russian Federation for the period up to 2025, the professional standard «Specialist in Education». Based on the analysis of the theoretical foundations of the competence approach, professional competence is considered as an integral characteristic of a teacher who has the ability to implement modern programs and technologies, to manifest creativity, to find the right solutions, to act in ordinary and unusual situations. The features of professional competence of teachers in the field of education are studied. The approaches to the identification of the components of the professional competence of teachers in the field of upbringing are indicated. The main characteristics of the developed model of the development of professional competence of teachers in the field of education in the process of pedagogical activity, its axiological, projective-empirical, technological, information-methodical, reflexive diagnostic modules, self-education and social partnership modules are presented. Presented are the forms of work that contribute to the development of professional competence of teachers in the course of their professional activities (pedagogical council, seminars and workshops, business games, discussions, generalization of educational experience, scientific and methodological support for the selfeducation of teachers, etc.). Approbation of forms and methods of increasing the professional competence of teachers in the field of education in the process of professional activity was carried out during the experimental work in the general education organizations of Novomoskovsk and Troitsky administrative districts of Moscow. Keywords: education, socialization, professional competence, professional activity | 862 | |||||
4839 | The paper discusses the compositional semantics of adjective-noun combinations like fake gun. Compositionality appears to be one of the most cognitively basic principles guiding semantic research. This study argues the claim of formal semantics that the meaning of an expression is a function of the meanings of its parts and of the way they are syntactically combined. The article adduces support for the claim that the meaning of the whole cannot be predicted from the meanings of the parts and the way they are put together. The investigation makes an attempt to find the relations between formally integrated linguistic structure and conceptually integrated structures. The adjective fake is seen as privative for which an instance of the adjective + noun combination is never an instance of the noun alone. Complexes with fake entail the negation of the noun modified by fake. The paper accounts for the meaning of adjective-noun combinations in terms of conceptual integration. Within the framework of mental spaces theory the adjective fake prompts for a specific complex mapping scheme and emerges a novel conceptual blend. In terms of conceptual blending the adjective fake calls for two input spaces with a disanalogy connector such that an element in one place is real, but in the other is not. The article highlights combinatorial possibilities of fake. Of particular concern is the issue that the appropriate use of fake requires the activation of an appropriate frame. Keywords: compositionality, adjective meaning, lexical semantics, emergent structure, blend, mental spaces, cognitive domain, complex concept | 862 | |||||
4840 | The article deals with the concept “Lexical structure of a text” as one of the major notions in functional lexicology and communicative stylistics. In connection with the fact that the basic element of any piece of art is a word, the fundamental element in research of creation of a specific author is identification of peculiarities of the lexical structure of his poetic texts. The analysis made by the author of the article makes it possible to compare the features of the lexical structure of the texts with different creative periods of the author and to identify a certain dynamics. In order to carry out the analysis of the lexical structures of O. E. Mandelstam’s poetic texts based on the periodization of the poet’s work offered by M. L. Gasparov, three most typical, written at different times poems were chosen: relating to the period of early creation “More tender than tender”/ ”Nezhneye nezhnogo” (1909), to the period “Tristia” “The light Moscow rain”/ ”Moskovskiy dozhdik” (1922), to the period of the thirties of the twentieth century “We live with no sense of the country”/” My zhivem, pod soboyu ne chuya strany” (1933). The research found that the lexical structure of poetic texts by O. E. Mandelstam is notable for its wealth and diversity. The poetic texts chosen for the research made it possible to identify various types of their lexical structuring (Depending on the central main point of associative-semantic macro network of the work; depending on the dominance of one of the three types of sense relationship in the framework of lexical microstructures: addition, intensification and contrast; depending on the degree of explicitness / implicitness of dominant lexical microstructure). It is established that the prevalence of defined type of lexical structure in poetic texts by the author correlates with different periods of work of the poet in accordance with evolution of his poetic and linguistic worldview. Keywords: lexical structure of the text, types of lexical structure, dominant lexical microstructure, poetic picture of the world, O. E. Mandelstam | 862 | |||||
4841 | The paper discusses the issue of the development of the English speaking communicative competence at a technical university, which is thought to have become one of the most essential skills of today’s university staff. Due to this, many of the Russian universities are now reconsidering professional requirements to the staff, believing that good knowledge of English could contribute to faster integration of their universities into global scientific community. National Research Tomsk Polytechnic University, Russia, has designed a number of professional training programmes for the English language acquisition tailored to the specific needs of the academics. The paper focuses on the course outline “English for Scientific and Academic Communicative Purposes” aimed to develop foreign language communicative competence for professional communication within academic society at the level B1/B2 (Independent User) of European communicative competences. During the course, which has been primarily created for the staff of a technical university, the major features of the academic style of communication, academic grammar and vocabulary as well as the structure of the presentation and the ways of presenting scientific contents are studied and practised. Consequently, upon completing the course, the university staff are able to share the results of their professional activity with their foreign colleagues. The learners are expected to obtain the skills of making and delivering a presentation on their professional profile, duties, and challenges, which appears to be one of the major outcomes of the programme. Keywords: foreign language communicative competence, professional communication, English for Scientific and Academic Communicative Purposes, presentation | 862 | |||||
4842 | Introduction. The digital platform for the organization of modern broadcasting significantly transforms the principles of information and communication with the addressee. Material and methods. The subject of discussion in this article is the communicative ways of implementing personal radio discourse. Results and discussion. The focus is on the image of the radio host, which is formed at the intersection of the strategies of self-presentation and advertising of the radio site as an information resource. The functional potential of the interaction of communicative strategies is manifested in how the author identifies himself through a set of roles of professional and personal orientation. The specificity of the author’s role realization is examined through the description of the macrotext structure – the sociocultural and genre features of the Internet blog, which serves as a precedent form of broadcasting organization. The social network principle of radio functioning determines the basic parameter of its picture of the world – the individualization of the process of interaction with the addressee, the organization of the psycho-emotional environment of identity formation. Conclusion. The complex of interacting communicative strategies becomes the discursive mechanism that determines the variability of the author’s role-playing behavior – a discursive personality that manifests itself in the process of interactive communication, in the process of forming a discursive picture of the world as a world shared with the addressee, a comfortable psycho-emotional interaction environment. Keywords: personal radio project, communicative strategies of self-presentation and advertising, contextual macrostructure, discursive worldview | 862 | |||||
4843 | Obukhova E. A. . // Tomsk State Pedagogical University Bulletin. 1997. Issue 3 (3). P. 14-15 . | 861 | |||||
4844 | This article is devoted to creation of system calculation and analysis of central heating tariffs, defined basic objects, main regulations and functional filling of creating of such type of systems. Such system implantation permits to retrench routine operations of input and data processing, efficient conducting data archive. | 861 | |||||
4845 | The article presents the concept of internal management control in higher education as a complex dynamic system of theoretical, methodological and technological knowledge. The author determines the core conceptual principles of quality management. Keywords: quality management principles, sub-system of principles, practice-oriented quality management | 861 | |||||
4846 | The results of research of various respondents’ groups to identify the level of deviation among children and teenagers – schoolchildren of comprehensive schools in Tomsk are presented and interpreted in the article. Keywords: level of deviation, young teenagers, deviant behaviour, “risk groups”, social-pedagogical following and support. | 861 | |||||
4847 | The present article is about the social role of man in the modern world, and regularities of Russian development. Keywords: globalization, personality, anthropogenic culture, national character, new value system, picture of the world, spirituality, systematical crisis, developing system | 861 | |||||
4848 | The article is devoted to the contemporary social and educational networking technologies: technologies of volunteerism, which creates conditions for an open society with all categories of people and development of social activity of young people. Keywords: volunteering, voluntary movement, direction of volunteer activities | 861 | |||||
4849 | The basic mechanism of bankruptcy procedures: surveillance, financial recovery, external management, settlement and bankruptcy proceedings in the case of Tomsk region. Keywords: bankruptcy, the financial recovery | 861 | |||||
4850 | The article is dedicated to the use of the modern technologies in the practice of the professional and methodical training of pedagogic personnel in geographical education. The results of the effectiveness degree expertise of pedagogical technologies, directed on the formation of the basic components of methodical competence and methodical thinking of the geography teacher, forming the basis of his methodical system and providing the readiness for pedagogic activity, are under analysis. Keywords: methodical preparation of teachers of geography, assessment of the efficiency of pedagogical technologies, analysis of expert assessments | 861 |